BLACK BOOK PROJECT IDEAS FOR Marketing/ Advertising/S.M./ Consumer Behaviors/ Business Ethics

BLACK BOOK PROJECT IDEAS FOR Marketing/ Advertising/S.M./ Consumer Behaviors/ Business Ethics

Looking for a 200 marks project topic? Whether you are a BMS student of MU or DU, this list of simple black book project topic ideas for marketing should be extremely useful.

Must See: How To Create A Successful 200 Marks TYBMS Black Book Project – Mumbai University Guidelines

Black Book Project Topic Ideas For Marketing

1. Study of test marketing and customer interaction
2. Market analysis and sales development of Amul milk4
3. Role of integrated marketing communication in Life Insurance Solanki sohil
4. Marketing survey and channel development
5. Lux marketing
6. Bisleri marketing project13
7. Customer relationship management and services marketing
8. Impact of marketing activities on the sales of pharmaceutical companies1
9. Effectiveness of integrated marketing communication with respect to consumer attitude towards brand
10. Attitude of people in different roles towards direct marketing
11. Relationship between marketing research, customer knowledge and company sales
12. Comparative study of sellers and buyers in market acceptability of licensed software
13. Effects of product, market and organizational characteristics on market research practices
14. Brand awareness and brand attitude as the predictors of market share
15. Effect of mobile marketing on youngsters

Black Book Project Topic Ideas For Advertising

1. Radio advertising
2. Advertising in schools
3. How Commercial Advertisements are made Solanki sohil
4. Portrayal of women in advertisements
5. Role of children in advertising
6. Alcohol and drugs in advertisements
7. Smoking in advertisements
8. History of advertising
9. Innovative advertising campaigns
10. Role of celebrities in advertisements
11. Political advertising
12. Advertising in the 21st century
13. Internet advertising
14. Popular Designer Ads
15. Effect of advertisements on children
16. Effect of recession advertising
17. Application of advertising through cell phone framework among different types of goods and services
18. Relationship between consumers internal usage practices and awareness to internal advertising
19. Effect of deceptive advertising on consumer loyalty in any sector
20. Effect of advertising research practices on organizational performance
21. Relationship between corporate image and mobile phone advertising
22. Revival of radio advertising in India
23. Role of outdoor advertising in bringing awareness and developing perception for social causes
24. Relationship between advertising, word of mouth and experiential perspective with respect to purchase intent
25. Impact of advertising and price sensitivity and consumer buying behavior
26. Influence of humour advertising on consumer brand perception
27. Association between advertising messages’ content and response of the children

Black Book Project Topic Ideas On Strategic Management

1. Strategies used to build successful internet based customer services
2. Promotion strategies followed in insurance sector
3. Organizational Study and marketing strategies of an organization
4. Study of developing a communication strategy for an organization
5. Study on strategies for optimizing the competency of middle level managers with reference to bank sector
6. Analysis of the role of outdoor advertising and establishing strategies for managing space media
7. ERP implementation strategies
8. Study on strategies for promoting retailer’s brands
9. Product strategies of private life insurance companies
10. Marketing strategy adopted for selling different mobiles
11. Marketing strategy for multi-head computer embroidery machines
12. Strategies on Derivative Trading

Black Book Project Topic Ideas For Consumer Behaviors

1. Study on Consumer Behaviour in Automobile Industry
2. Study on Consumer Behaviour related to different soap brands in Mumbai
3. Consumer Behaviour towards public sector and private sector banks
4. Study of Consumer Behaviour towards Life Insurance products in Mumbai
5. Analysis of Consumer Behaviour in upgrading to conspicuous goods in branded apparels
6. Consumer Behaviour towards Electronic Security solutions
7. Study on changing consumer preference towards organized retailing and unorganized retailing
8. Impact of promotional activities at mall on consumer’s behavior at shopping malls
9. Study on factors influencing adaptability and usability of consumer electronics
10. Future of consumer durables pertaining to Big Bazaar
11. Influence of branding on consumer behavior
12. Study on consumer electronics industry in India
13. Consumer perception of M-commerce
14. Study on consumer’s perception towards branded jewellery
15. Importance of insurance to consumers
16. Study on cross sales of sequentially ordered products in the consumer banking industry
17. Feasibility study on consumer’s perception towards electronic moving messages – outdoor media advertising industry
18. Consumer Behaviour in Buying Ball pens
19. Study on consumer perception towards service quality of internet banking
20. Consumer’s perception towards luxury car segment
21. Impact of loyalty programs on consumer purchase behavior and loyalty
22. Study on consumer perception of organized retailing in India
23. Comparison between Samsung and other consumer durable brands
24. Consumer satisfaction towards Nestle products
25. Consumer’s buying behavior towards branded clothes in Delhi Solanki sohil

Black Book Project Topic Ideas For Business Ethics

1. History and Teachings of Business Ethics
2. Cross-cultural ethical issues of China and India
3. Professional ethics of Indian managers and employees
4. Corporate Wrongdoing – Corruption practices
5. Role of top management in ethics
6. Strategic planning of ethical culture in organizations
7. Business deregulation policies and strategies
8. International Business Strategies
9. Benefits and disadvantages of public-private partnerships
10. Functioning of business ethics in various departments of a business organization
11. Human rights and labour practices
12. Business of producing firearms ethical in the light of many civilian deaths
13. Ethics of public-private partnerships
14. Corporate social responsibility – way to cover exorbitant charges
15. Are huge profits during recession justified?
16. Targeted online advertising
17. Collection of customer personal data by corporate

Thank you so much for coming this blog if you think this is useful you and helped you then share with your frinds and class mate for easy work to searching black book project idea.